Pub Night Brainstorming
Posted: July 24th, 2009 | Author: Chris Gurney | Filed under: PCT2009, Topics | 2 Comments »
First off, thanks to all who attended the Pub Night on Wednesday!
During the evening, we threw up a big ol’ pad of paper and encouraged everybody to write down some ideas for possible discussion topics at the main event.
I think we successfully proved that apparently, it is possible to think intelligently about product management while under the influence of alcohol.
Here’s the list:
- How to build a team that is passionate about the product they are developing
- How to get your company to drink the product management kool-aid (versus throwing money at marketing)
- Identifying potential pots of gold
- Sell by leveraging cool web 2.0 technologies
- Pricing models and war stories
- How to build a pricing model from scratch: Gathering sales input; Managing rollout
- Sales Techniques: How to sell the vision, roadmap, disruptive change, etc. within your organization
- Converting Naysayers into fans of your product
- Rebranding your product as a new idea
- Effective product roadmap development and innovation within large organizations: Challenges, success stories, opinions
- Product management in non-tech verticals: Financial services, CPG, cleantech, manufacturing
- Making your competition look bad (and making you look better)
- Ye olde school business code
- Demo a product you LOVE — and talk about why you love it
- Reversing bad publicity on your product
- Structure a Framework on How to Commercialize a Product
There was also some talk of arranging a keynote speaker, as was done at ProductCamp NYC, to spark discussions at the event. A couple names appeared on the board (but I think this is where my handwriting-parsing ability falls apart — corrections welcome — Edit: Fixed, thanks Lee):
- Sean Wise (Dragon’s Den)
- Rich Segal
- Catherine Wakelin
Tell us about your experience, and your ideas for ProductCamp!
Would you attend another Pub Night before ProductCamp in October?




Check with Lee on the names.
Thanks Stewart, I'll drop him a line.